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Why Product Feedback is important

As an entrepreneur understanding and reaching your target market is one thing, another is listening to the ones you have already reached! Sometimes we have issues receiving high praise for what we do because we are always expecting tough criticism that a lot of times tears us down.  One of the keys to being a business owner, while opening yourself up for everything, is you have to learn how to take the good with the bad and filter out the things that are not helpful. However more importantly, how can you be sure that your efforts are bringing the desired results? If you do not try to find out what your clients actually think about your service, you will never be able to give them the best customer experience. Their opinions about the experience they have with your brand is helpful information that you can use to adjust your business to fit their needs more accurately.

 

There are plenty of ways you can leverage customer feedback and profit from it, below are a few ways;

      1. Customer feedback helps improve products and services

When you initially introduce a new product, brand or service to market you probably have an idea about customer needs. However, only after your customers use your product or service you can learn about all the advantages, flaws and their actual experience. On top of that, their needs and expectations evolve with time.

      2. Customer feedback helps you measure customer satisfaction

Customer satisfaction and loyalty is a crucial factor that determines a company’s financial performance. Naturally, the best way to find out if you meet their expectation is to get their opinions. Using rating-based questions you can easily estimate the level of satisfaction and consequently predict your company’s financial condition in the future.

      3. Collecting customer feedback shows you value their opinions

By asking your clients for feedback you communicate that their opinion is important to you. You involve them in shaping your business so they feel more attached to your company.

       4. Customer feedback is a reliable source for information to other consumers

In the times of social media, consumers do not trust commercials or expert advice so much. Opinions provided by other customers who have already used a product or service are more reliable source for information these days.

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8 comments

  • I am a proud supporter of the makers of Symphony Chips. Although we’ve never met personally, I was first introduced to Symphony Chips at a local International Coffee Co-op named Cafe ULU. It was there where I learned that the new Smoked Flavor was in the works. Since then I have been visiting the Wayfield Food Stores around the Metro Area and purchasing both the Original and Smoked Flavors. I am a local Entrepreneur, and I make it my business to support my fellow Entrepreneurs.

    Pasha Ama
  • From the moment I experienced my first bag of Symphony Chips, I’ve been hooked…so much so I order them by the case; as a matter of fact I’m expecting on my next delivery any day now. The chips are always fresh, flavorful, and simply DELICIOUS!!!! I’m HOOKED!!! I would suggest if you’ve never tried SYMPHONY Chips, do yourself a HUGE favor and make it a priority to try them ASAP…you WILL NOT be disappointed:)!!!!!!!

    Alicia Henderson
  • Loved them! One of the best potato chips I’ve ever had! Will definitely be purchasing again.

    Tonia Cain
  • I love the flavor of your chips, they are so yummy and will be ordering more

    LATOYA M
  • The chips are amazing the best I’ve ever tasted keep up the great work thank you

    Darrell Minix

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